The Continuing Importance of the Human Touch in the Age of AI

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As technology reshapes our world, with the integration of artificial intelligence (AI) and automation into daily life, the essence of human interaction becomes increasingly valuable. In an interview with BBC Worklife, Jane Wurwand, founder of Dermalogica, emphasizes the critical role of personal touch in sectors where trust is crucial, like skin care.

The Personal Touch Technology Can’t Replace

Wurwand has highlighted in discussions how personal interactions in service industries, where trust is key, can’t be replicated by technology. She believes strongly in the power of human connection to build trust and deliver experiences that technology alone can’t achieve.

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