Season 6 • Bonus Episode 3.5
In today’s competitive hiring landscape, simply posting a job and waiting for responses is no longer effective. Companies need innovative, tech-driven approaches to reach and attract top talent. In this episode, we’re joined by Michelle Rawlins, VP of Sales and Client Success at Nexxt, to explore the power of programmatic job advertising. Michelle explains how this approach differs from traditional, duration-based job postings and how AI and performance-based strategies can increase traffic, improve candidate quality, and reduce costs. Tune in to learn how programmatic advertising is reshaping the recruitment landscape for today’s employers.
[buzzsprout episode=’16027043′ player=’true’]
Subscribe links, guest bios, and full transcript available.
The post DE Talk | Using Programmatic Job Advertising to Elevate Candidate Quality and Optimize Costs appeared first on DirectEmployers Association.