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Goal Setting as a Tool for Employee Motivation

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It’s amazing how much more effective employees can be when they’re properly motivated. Well-motivated workers tend to be more productive, more engaged, more creative and have lower turnover compared with less-motivated workers. It naturally follows that managers and organizations that are effective at motivating their teams tend to outperform those that don’t do as good a job at motivation.

The trick, of course, is finding out how to motivate employees.

Goal Setting’s Impact on Motivation

One highly effective tool is a fairly simple one: goal setting. Goals, when properly set (more on this below), establish clear objectives for

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